First, you need to be very, very sure that you’re right. Not right-wing, mind you. Just right. About everything. You know this because, well, you’re always right aren’t you?
The best way to show people that you’re right is to point out that how wrong others are. You can attack them for being nasty and mean-natured and show examples where they have attacked Tony Abbott or John Howard. This just shows how pusillanamous they are. (Throw in a word like that to show your reader that you’re smarter than they are). You can also show how those feral losers support people like Bob Brown and Julia Gillard, who no-one should support because people organise demonstrations with things like “Ditch the Witch” signs. If anyone puts a comment on your blog, pointing out the contradiction here, delete it as offensive, as are all comments that disagree with you.
Similarly, if any other news outlet presents a view different from yours, attack them for their bias. Cite examples where they present a different perspective and use this as proof of their lack of balance.
Next, you actually quote those you are trying to make look ridiculous. But quote selectively. Don’t give the context, or the full quote. And never let them get away with irony or hyperbole, make sure that you reader knows that they meant exactly what they said.
For example, in his recent blog, Andrew Bolt wrote:
‘Every one of them knows what a supporter I have been of the Jewish community, not just in print, yet not one publicly protested when a Jewish QC told a Jewish judge in my case something far more foul than anything I had written – that my thinking resembled that of the Nazis who drew up the Nuremberg race laws. That obscene slur struck me as a legally sanctioned defamation’
Now, the way to quote this would be:
“After, for some reason feeling the need to point out that both his prosecutor and the judge were Jewish, Bolt wrote: ‘my thinking resembled that of the Nazis who drew up the Nuremberg race laws'”
He adds the following Postscript:
‘I have been warned that some people are taking offence at my mentioning the religion of the judge and the barristers for the complainants. One Jewish community leader has even had the hide to wonder in an email to me if I was suggesting a “Jewish conspiracy”.
It should be clear – and would be to those who know me – that the reference is made to suggest just how much an insult was meant by the Nazi reference and how explosive it was in the context of the case.’
After some selective editing, this, of course, becomes:
“Bolt went on to say, ‘I have been warned that some people are taking offence at my mentioning the religion of the judge and the barristers for the complainants…
It should be clear – and would be to those who know me – that the reference is made to suggest just how much an insult was meant’.”
However, it’s not enough to expect your readers to just accept that you’re right. You need to back it up with evidence. Numbers are always good. Just quote some statistics. They don’t need to demonstrate anything, but they look good. For example, you could say that since this morning there have been no boat arrivals, whereas on this date in 2009 thirty seven “asylum seekers” invaded Christmas Island. Call it a drop of 100% and use it as undeniable evidence that Abbott is not a mysognist.
You can also quote experts. An expert is – by definition – someone who agrees with you. If they’re in the majority, that’s proof enough that they’re right. After all, that’s how democracy works. Any contrary views are “radical” or “whacky”. But, if the expert is in the minority, that’s evidence that they’re thinking for themselves, and not going along with the mob. Even if they’ve only been published in an obscure newspaper in Lithuania, this is proof that that sensible views like this – which coincides with yours – can’t get widespread publication. (And if anyone points out that your column gets widespread publication and, therefore, so do these views, tell them that, typically, the Left is trying to distract from the main argument, or better yet, delete their comment as offensive.)
Emotive language is another useful tool.
People making extreme predictions on climate change are “alarmist”; anyone making less extreme predictions just shows that climate scientists are admitting that they were wrong.
Unions using money to further political interests is a “slush fund”; business groups, on the other hand, have a “war chest” or “fighting fund”.
Any government initiative or tax break is “socialism” or “social engineering” if it doesn’t go to an approved industry; on the other hand, tax breaks on diesel to primary industry encourages capitalism.
Climate scientists joined with the Gillard government to invent as excuse for a “toxic tax”; anyone suggesting collusion between businesses is “paranoid” or “delusional”.
Women can be “hysterical” or “shrill” if they argue against you; should anyone complain about this the “feminazis” and “politically correct” are stifling free speech.
Remember that your aim is not find solutions to complex problems. You already have all the answers – they’re obvious and don’t need to spelled out in any detail.
Your aim is to annoy as many people as you can without upsetting your supporters!
If you can do all this, then you, too, may be able to have a column read by thousands of people every day. So what if future generations read your predictions and laugh. You know, after some of the statements from people in the Abbott Government, anything you’ve written will seem minor by comparison.