By now everybody would have seen the widely condemned front page (above) of The Daily Telegraph, but did anybody read the accompanying editorial rubbish?

I was directed to it via the Tele’s Facebook page where they boasted that:

It’s day one of the election campaign. and the Daily Teelgraph (sic) promises the very best, most up to the minute coverage and the hardest hitting opinions. Check out today’s editorial for a taste of what’s to come. http://bit.ly/15vS8er

Here is the editorial – titled Consign Rudd to the bin of history – that their illiterate social media editors encouraged us all to read. I too encourage you to read it, even though it’s a couple of days old now as it gives us an insight from Day 1 of how the Telegraph intends to ‘run’ this campaign:

DAILY TELEGRAPH “OPINION EDITORIAL”: ‘AT last, the power is in the hands of the Australian people to deliver a change of government and to rebuild Australia’s strength and stability.

At last, the opportunity looms to put an end to two terms of political chaos and economic decline.

At last, the time is up for Kevin Rudd and his Labor government.

Announcing the September 7 election date yesterday, Prime Minister Rudd tried to distance himself from Labor’s years of disunity and destruction. He now promises “a new way” and “new politics”. But Australians know that Rudd is absolutely tied to old Labor and its socially divisive and financially ruinous policies.

Kevin Rudd is the leader of a government that confessed just three days ago that its most recent federal budget wasn’t worth the paper it was printed on.

Kevin Rudd is the leader of a government that has somehow turned Australia’s boom times into a massive and ongoing debt.

Kevin Rudd is the leader of a government that punched holes in Australia’s secure borders and cost thousands of lives and billions of dollars by reinvigorating the vile people smuggling trade – one of the few economic sectors that will be unhappy to see an end to Labor’s rule.

Kevin Rudd is the leader of a government that attempted to muzzle the media and to intimidate a free people into docile, compliant silence.

Kevin Rudd is the leader of a government that didn’t keep its word on the carbon tax. A government that didn’t keep its word on delivering a surplus. A government that, in the end, didn’t even keep its word on the 2013 election date. The Prime Minister’s cabinet has already had its say. Fully one-third of the cabinet walked out on Rudd rather than work with him. Several Labor MPs prefer quitting politics entirely to the prospect of serving under Rudd’s leadership.

Now it’s your turn. We agree with the Prime Minister when he says that “the old politics of the past won’t work for Australia’s future”. The problem is, those old politics belong to Kevin Rudd and to history’s rubbish bin.

On September 7, Australia will indeed find a new way – by throwing out a government that has completely lost its way.

In 2007, The Daily Telegraph supported the election of a Labor government led by Kevin Rudd. Our argument then was that the previous Howard government had become weary and unimaginative, and that Rudd represented an opportunity for advancement.

Labor has squandered that opportunity, and is trying now to present itself as the answer to problems of its own creation.

The amount of spin implicit in the Prime Minister’s “new way” rhetoric is beyond anything ever achieved by Shane Warne. It’s a high-rotation insult to an electorate that sees through Labor’s brazen electioneering.

At The Daily Telegraph, we’re not going to cop it. Kevin Rudd and his Labor machine can save their tricks and distractions for the focus groups. We’re not going to play Labor’s game.

At the same time, we will place Coalition policies under exactly the same level of scrutiny. Labor is a known quantity, which is why they’ve lost support. It is up to the Coalition to win those voters.’

Now look at same paper’s published Code of Conduct. We need only be concerned with the sections shown below:

The policy of our publications across all platforms

This policy applies to News Limited and its editorial employees in both print and digital media platforms. It is an update of the News Limited Professional Conduct Policy which applies to editorial employees of News NSW; News Victoria, News Queensland, Davies Bros Limited, Advertiser Newspapers Limited and the regional and suburban newspaper and operations around Australia.

News Limited group publications aim for the highest editorial and ethical standards.

Editorial employees and contributors should be open-minded, be fair and respect the truth.

To this end, all staff need to be familiar with the policy detailed in the following pages, to follow the rules they contain, and to apply their underlying principles.

1. Accuracy

1.1 Facts must be reported impartially, accurately and with integrity.

1.2 Publications should take reasonable steps to ensure reports are accurate, fair and balanced.

1.3 Clear distinction must be made between fact, conjecture, comment and opinion.

1.4 Try always to tell all sides of the story in any kind of dispute. Every effort must be made to contact all relevant parties.

1.5 Do not knowingly withhold or suppress essential facts.

What a joke. Now, if you so desire, read the editorial again. There is not a lot in it that reflects the code of conduct so espoused. To the contrary, it is riddled with impartiality, inaccuracies, and conjecture. All designed, in my opinion, to encourage a vote against the Government. They are of course free to do this, but it would be preferable if the piece was filled with truth and accuracy, unlike the selected sentences from the above editorial, namely:

At last, the opportunity looms to put an end to two terms of political chaos and economic decline.

But Australians know that Rudd is absolutely tied to old Labor and its socially divisive and financially ruinous policies.

Kevin Rudd is the leader of a government that confessed just three days ago that its most recent federal budget wasn’t worth the paper it was printed on.

Kevin Rudd is the leader of a government that didn’t keep its word on the carbon tax. A government that didn’t keep its word on delivering a surplus. A government that, in the end, didn’t even keep its word on the 2013 election date.

At the same time, we will place Coalition policies under exactly the same level of scrutiny. Labor is a known quantity, which is why they’ve lost support. It is up to the Coalition to win those voters.

Let’s look at each of these, starting with At last, the opportunity looms to put an end to two terms of political chaos and economic decline.

What decline? Here are the facts:

Australia is currently experiencing a very fast growth rate of 1.7%. This is the highest growth rate in the OECD and we recently achieved the milestone of 23 million people. That’s 15% growth – or three million people – since early 2004, when we reached 20 million.

Our GDP growth in Australia displayed the full brutality of the carnage being wrought on the world. Many experts and people on the street were convinced that, like the rest of the world, Australia would enter recession.

However, despite all the forecasts, Australia avoided entering recession in 2009. This isn’t to say we didn’t see the impacts. Growth went from above trend, at 3.75% in 2008, to well below, at 1.37% in 2009. Over the last 20 years, trend growth has been an impressive 3.25%.

The next impact was inevitable; with a 10.6% turnaround in revenue growth in the immediate aftermath, government revenue not only completely stalled, it went backwards to the tune of five billion dollars, or 1.5% in 2008. This was followed by a decrease of six billion dollars or 2.1% the following year. These were big falls, especially considering in the last year of John Howard’s pre-GFC government revenue grew by 9.1%.

This period, 2008 and 2009, is where all the damage was done and today’s budget still suffers from it. It was nothing government did. It happened the world over. We were fortunate we avoided recession, our unemployment peaked nowhere near expected and we kept growing.

This didn’t happen by accident. It required government to act to secure bank deposits and implement a world beating stimulus package that filled the hole in demand and kept us insulated from world events. It was a significant package of $52B, but we faced a significant problem and the response by the Australia Government was hailed by the IMF, OECD, World Bank and many economists as being a model response to the crisis.

We continue . . .

But Australians know that Rudd is absolutely tied to old Labor and its socially divisive and financially ruinous policies. And the evidence is where? Where are they socially divisive? How are they financially ruinous? See above: see how well our economy is doing.

Kevin Rudd is the leader of a government that confessed just three days ago that its most recent federal budget wasn’t worth the paper it was printed on. Did they really say that, or are those just your words?

Kevin Rudd is the leader of a government that didn’t keep its word on the carbon tax. A government that didn’t keep its word on delivering a surplus. A government that, in the end, didn’t even keep its word on the 2013 election date. But hasn’t your newspaper condemned the ‘çarbon tax’ from the day it was planned? Hasn’t your newspaper fanatically promoted Tony Abbott who has continuously threatened to repeal it? Hasn’t your newspaper been screaming for an early election since Abbott was defeated in 2010?

At the same time, we will place Coalition policies under exactly the same level of scrutiny. Labor is a known quantity, which is why they’ve lost support. It is up to the Coalition to win those voters. Oh, please, are we to believe that? Show us where you have ever applied any scrutiny to the policy-free Coalition. For three years you have been promoting Team Abbott but not once have I ever known of your newspaper to apply the blowtorch.

Why bother with having a Code of Conduct. Just be honest and openly declare your support for the Coalition, and perhaps try telling us why they’ll provide us with a better government. Or don’t you know?

We certainly don’t. Strangely, we rely on newspapers such as yours to provide us with facts that are reported impartially, accurately and with integrity. Otherwise you are wasting our time.

And this was only Day 1 of the campaign!

I’m guessing that your paper is going to lose thousands of readers, but is that important to you? Another guess: No. What appears to be more important is your desire to influence the political landscape of this country. Do you assume that that’s want your readers want?